Do something that scares you

  • “My boss gets impatient when I talk about career growth and compensation. It’s safer to stay on his good side.”

  • “It feels obnoxious to promote myself. My hard work should speak for itself."

  • "I don't want to be labeled unhappy or high maintenance. That’ll put a target on my back.”

I've heard all the excuses: why you deflect attention; who you're worried about offending; how it’s impolite to admit ambition.

And most disheartening...when you stopped dreaming.


Optimizing your MINDSET
includes dismantling
the lies that limit women leaders.


You say you want to see women in positions of power, but then you disempower yourself by saying you’re not that powerful.

You complain that women aren’t valued, but you devalue yourself by working countless nights and weekends on tactical, low-value busyness.

You’re vocal about companies needing to address the gender pay gap, but you’ve been silent in advocating for your financial equity.

This isn't just your problem. It's our problem.

You see, we've been bought into the cultural mythology of how women “should be.”

We have a spark of tenacity and want to be terrific, but our social conditioning makes us show up tentatively and then feel terrible. 

We’re bombarded by the primitive part of our brain that supplies an endless list of “What if”, “What then” and “What will they think,” it’s depleting and exhausting.

What if I tell you, this is entirely optional? You're 100% in control of what you think.


Women who create success on their own terms take authority over fear.

But please don’t call them fearless. They still feel fear, more often than you know. They just don't let fear dictate their destiny.

Leading themselves is a full-time job. Mastering their emotions is their secret advantage.

The only thing to fear is the inevitable regret that comes from not being who you came here to be.

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If hard work actually had a payoff

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The secret to sustainable self-leadership